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As a new year begins, it makes a perfect time for businesses to reflect on their past performances, goals, and services. A firm resolution can transform or improve opportunities for growth and success. Like individuals set personal resolutions, businesses can benefit from resolutions that boost their success. Here are some examples from downtown businesses that may inspire others:

Personal Engagement with Customers

Millie Long of Millie’s Mercantile & Trading Co. resolved to encourage customers to visit the store for personalized style advice. She stated, “I like helping people choose their clothing style, especially the men. They ask me to help them pick out their clothes.” This resolution focuses on enhancing the shopping experience through personal engagement, fostering customer loyalty, and building a strong community connection.

Hosting Community Events

Kendyl Peak of Nightfall Book resolved to “have more people shop at the store and provide more events for the community to come together.” This goal emphasizes the importance of creating a community hub where customers can not only shop but also participate in events. Hosting book readings, author signings, and other community gatherings can increase foot traffic and create a sense of belonging.

Potential Resolutions for Business Growth

Here are some additional resolutions that businesses can set to keep focused on growth and success:

1. Enhance Online Presence: Invest in a robust online presence, including social media, a user-friendly website, and e-commerce options to reach a wider audience.
2. Customer Feedback: Actively seek and incorporate customer feedback to improve products, services, and overall customer satisfaction.
3. Sustainable Practices: Implement eco-friendly and sustainable practices to appeal to environmentally conscious consumers and reduce operational costs.
4. Employee Development: Invest in employee training and development to improve skills, boost morale, and increase productivity.
5. Collaborations: Partner with other local businesses for joint promotions, events, and community initiatives to create a strong network and support system.
6. Innovative Products/Services: Continuously innovate and introduce new products or services that meet the evolving needs and preferences of customers.

By setting and pursuing these resolutions, businesses can position themselves for a year of growth, success, and meaningful community impact.